MOBILE GROWTH INSIGHTS

Mobile growth insights in the form of in-depth articles, guides, and best practices.

Read the knowledge from AppAgent's experts as soon as it's released.

The creative industry is one area where AI tools have immense potential, and their applications are only limited by our imagination. In this article, we’ll explore various creative use cases of
As the mobile app industry evolves, many companies struggle to keep up with the latest trends and adapt through effective strategies. As a solution, mobile growth audits have become an increasingly
Predicting ROAS before spending on user acquisition—being able to do that could save you a ton of time and money, couldn’t it?
This practical guide aims to help you avoid some of the most common mistakes when producing authentic user-generated video content for your brand.
We created the UGC Ads Library to help you stay ahead of the curve. Feel free to browse the full database for general inspiration or skip to ads in your preferred
This is part ten of the Mobile Marketing Creatives Series. In ten episodes, we aim to provide insight and inspiration on creating thumb-stopping visuals to promote your app.  Download the Mobile Ad
In this article, you will learn why creative performance is tested on Facebook, which metrics to follow and how to avoid hidden pitfalls, and the comparison between Facebook Ads and MMP
Over the past 2-3 years, ASO has evolved into a field primarily focused on conversion optimization rather than search optimization. The majority of search traffic now revolves around brand terms, making
Our best practices for creating successful mobile video ads on Facebook and Google.

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