INSCAPE

CREATED FLEXIBLE AND EASILY-SCALABLE ANALYTICS

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custom views on product performance and user behavior

Cost-efficient solution based on Google Cloud Platform

About Inscape mobile app

Inscape is a New York-based meditation app merging traditional techniques with intelligent personalization.

I highly recommend working with Martin [Jelinek]. He was easy to communicate with, thorough in his explanations, and extremely patient. He proactively came up with solutions or suggestions to improve our app. The dashboard AppAgent created laid the foundation for further features and provided a better understanding of consumer data.

Edlyn Yuen / Senior product manager at Inscape

the brief

To develop an internal dashboard for the app to visualize our customers’ behavioral data.

THE SOLUTION

Part of the full-scope marketing support was to build custom analytics using a Google technology stack – Firebase as a data collector, a BigQuery database and a Data Studio for dashboards.

AppAgent’s conclusion

“We created the data architecture in close cooperation with the development team by integrating analytic events and preparing a large set of data visualizations. Dashboards were tailor to needs of a product manager, investors and an acquisition team.”

Martin Jelinek / Head of Marketing at AppAgent

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