GROWTH PROGRAM
Grow your game’s userbase & revenue
When you want to break through growth barriers, and work towards long term business sustainability.
Data
UA
Creatives
ASO
Product
WHAT IS THE
GROWTH PROGRAM?
After completing GamePlan™, you can engage us to bring your growth strategy to life. This managed service targets essential areas—Data, User Acquisition, ASO, Creatives, and Product Optimization—to drive both users and revenue.Â
Structured yet adaptable
Once GamePlan™ priorities are set, we move to execution. The Growth Program operates in 3-month sprints, focused on predefined KPIs, with weekly reporting, and a dedicated Slack channel for seamless coordination with your team.
Each sprint kicks off with a strategic review of data, performance, and insights from the previous phase. This flexible approach allows for month-to-month adjustments based on your evolving needs and results.
GamePlan™
execution
M1
M2
M3
Quartely
strategy
review
Growth
manager
(your POC)
ASO
Specialist
Creative
Producer
Data
Analyst
UA
Specialist
Your dedicated growth team
A Senior Growth Manager will be assigned to oversee day-to-day communications and ensure we meet your targets. They will work closely with specialists across key areas to execute various initiatives while managing strategy and performance.
You’ll have the right experts in place, all directed by an experienced, proactive leader.
Client Testimonials
FREQUENTLY ASKED QUESTIONS
Do I NEED to do GamePlan™ first?
Yes. GamePlan™ is a necessary step that is critical for optimal performance of Growth Program. In rare cases, GamePlan™ and Growth Program can run concurrently.
What is the Scope of Work?
As part of GamePlan™ we provide you with 3 options for collaboration, differing in scope, duration, and price. In most cases, the program includes user acquisition on two or more channels, ad creative production, and data analytics setup. It may also include App Store Optimization and/or Product Optimization.Â
How big should my media budget be?
We recommend a minimum monthly media budget of $25k. However, user acquisition isn’t always included in the project from the start, so you won’t necessarily need this budget from the outset. In some cases, we may begin our collaboration by optimizing your product before delving into scalable user acquisition. We’ll only pursue UA when we’re 100% sure that it’s worth the investment.Â
What is the minimum cooperation duration?
We typically require a minimum 6-month commitment. This ensures a long term, committed partnership for both parties. Growth Program is designed in three-month cycles, with each new cycle starting with a strategy refresh session.Â
SUPPORT PROGRAM
WHAt COMES AFTER GROWTH PROGRAM?
The goal is to get your team to the point of self-sufficiency. Once the GamePlan™ has been implemented, we offer scaled-back support services that give you the space to operate independently while maintaining a safety net if needed.Â
- Workshops
- Advisory consultations
- Custom support plans based on your needs