MOBILE MARKETING BLOG

Mobile marketing insights in the form of in-depth articles, guides and best practices.

Read the knowledge from AppAgent's experts as soon as it's released.

The User Acquisition Viability Calculator: Are you ready for Paid UA?

User Acquisition Viability Calculator
Predicting ROAS before spending on user acquisition—being able to do that could save you a ton of time and money, couldn’t it?

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Mobile Ad Eaters with Livia Antal of Azerion

Mobile Ad Eaters Episode 13 Thumbnail
Get inspired to design better ads. This episode features five top-performing ads for mobile apps and games like Star Wars Hunters, Texas Hold’em Poker, Rec Room…and can you guess what the #1 ad was? Here’s a hint: it includes a caffeinated twist on a popular internet trend ☕

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How to iterate mobile video ads and double the lifetime of your creatives

Ad Iterations - Episode 10
This is the last part of the Mobile Marketing Creatives Series. In ten episodes, we provide insight and inspiration on creating thumb-stopping visuals to promote your app.  Download the Mobile Ad Creatives eBook today to read the other nine episodes in the series. The comprehensive guide includes ten core topics condensed into a practical blueprint with examples from AppAgent’s Creative Studio. What you will learn in this episode: –      How to start with ad iterations –   

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How to read mobile ad creative performance data

How to read UA data
This is part nine of the Mobile Marketing Creatives Series. In ten episodes, we aim to provide insight and inspiration on creating thumb-stopping visuals to promote your app.  Download the Mobile Ad Creatives eBook today to read the other nine episodes in the series. The comprehensive guide includes ten core topics condensed into a practical blueprint with examples from AppAgent’s Creative Studio. What you will learn in this episode: –      Why creative performance is tested on Facebook

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