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  • Martin Jelinek Martin Jelinek
The User Acquisition Viability Calculator

Maximize Your User Acquisition Efforts with The UA Viability Calculator

Predicting ROAS before spending on user acquisition—being able to do that could save you a ton of time and money, couldn’t it?…
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  • Martin Jelinek Martin Jelinek

Growing subscription-based mobile apps with LTV prediction

To learn more about industry insights and best practices, sign up for the AppAgent newsletter here. Identifying a suitable post-install event and generating an…
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  • Lucia Mrvova Lucia Mrvova
Scaling mobile user acquisition with ad creatives testing

Scaling mobile user acquisition with ad creatives testing

To learn more about industry insights and best practices, sign up for the AppAgent newsletter here. If you’ve been dabbling in mobile marketing for…
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  • Peter Fodor Peter Fodor
Mobile Marketing TikTok

Tips for successful mobile marketing on TikTok

To learn more about industry insights and best practices, sign up for the AppAgent newsletter here.   For some TikTok is the next big…
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  • Clara Popescu Clara Popescu
Cross-promotion mobile games

A guide to cross-promotion: how to increase installs for your mobile game for free

To learn more about industry insights and best practices, sign up for the AppAgent newsletter here.   In this article, I have summarized my…
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  • Clara Popescu Clara Popescu
AppAgent TikTok User Acquisition Guide

A Guide to User Acquisition on TikTok

To learn more about industry insights and best practices, sign up for the AppAgent newsletter here. A guide on how to use TikTok for…
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  • Ivana Fodorova Ivana Fodorova
Specifics of Soft Launching Mobile Multiplayer Games

Specifics of Soft Launching Mobile Multiplayer Games

Fact: 7 out of the top 10 grossing games in the US App Store are multiplayer games. Do you know what’s the biggest difference…
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  • David Pertl David Pertl
Video Ads specifications

Mobile Video Ads Specifications Cheat Sheet

Writing a brief for a creative department or an agency to make a video ad for your game or app might be a challenging…
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  • Peter Fodor Peter Fodor
User acquisition automation

How user acquisition automation can save you three days a week

  To learn more about industry insights and best practices, sign up for the AppAgent newsletter here. Can you imagine what it must feel…
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