ASO Archives - AppAgent / Strategic & Creative Mobile Marketing Agency

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The Mobile Marketer’s 2024 Playbook for Custom Product Pages

Tatiana Vasilieva

Gain a better understanding of how mobile game publishers can benefit from Custom Product Pages (CPPs) and what impact they can expect.

Reviving Royalty: A Clash Royale ASO Case Study

David Koblen

Discover how AppAgent elevated Clash Royale’s app store presence by incorporating captivating RPG-themed creatives.

ASO and AI: How to Prompt Midjourney to Develop Stunning App Icons

George Natsvlishvili

Exploring the capabilities of Midjourney, an innovative generative AI tool that can be used to craft captivating app icons.

6 key drivers of ASO strategy for your business

Peter Fodor

Many articles talk about App store optimization (ASO) tactics, but only a few touch the fundamentals of a successful ASO strategy. By focusing simply on tactics instead of developing an effective

Increase organic downloads this Christmas and New Year

Jiri Chochlik

The Christmas and New Year period is an excellent opportunity to obtain more organic downloads. However, choosing the right store listing assets that convince users to download your app or game

An essential guide on how to use Apple Search Ads to boost App Store Optimization (ASO)

Peter Fodor

It’s been two years since Apple introduced Search Ads in 13 storefronts*, and it’s clear to anyone in the industry that they have been a huge success. Setting them up is

Case Study: Achieving 66% growth through App Store Optimization

Jiri Chochlik

This is an in-depth case study by Jiri Chochlik, an ASO Expert at AppAgent Good mobile marketing managers are relentlessly looking for new ways to improve their user acquisition efforts. They

ASO in iOS 11: A detailed analysis of what REALLY works

Jiri Chochlik

So many people waste time and resources on their App Store Optimization (ASO) by copying other people, without having any proof that their activities will make a difference. To help explain

Viber case study: where big publishers miss free downloads

Jiri Chochlik

NOTE: Viber released an updated store listing shortly before we published the analysis, where they utilize several strategies mentioned below (new keywords in the name of the app or added subtitle).