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CALCULATOR

CALCULATOR

USER ACQUISITION VIABILITY CALCULATOR

USER ACQUISITION VIABILITY CALCULATOR

 

CHECKLIST

CHECKLIST

UGC FILMING

UGC FILMING

Incorporating user-generated video content into your marketing strategy means navigating some unchartered waters. To make things simpler for you, we’ve created a downloadable checklist based on the guidelines that AppAgent provides to actors before they create their UGC videos.

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FOR MOBILE MARKETERS AND CREATIVE IDEA MAKERS

DATABASE

DATABASE

UGC ADS LIBRARY

UGC ADS LIBRARY

We created UGC Ads Library to help you stay ahead of the curve. Feel free to browse the full database for general inspiration or skip to ads in your preferred category or vertical. Our promise to you is to update the library frequently so you can stay up to date with the latest UGC trends. Happy scrolling!

EBOOK

EBOOK

MOBILE AD CREATIVES

MOBILE AD CREATIVES

A comprehensive guide to help you develop engaging ad creatives that will grow your user base and revenue. Ten core topics condensed into a practical blueprint with examples from AppAgent’s creative studio.

EBOOK

EBOOK

SCALING MOBILE UA WITH AD CREATIVES TESTING

SCALING MOBILE UA WITH AD CREATIVES TESTING

33 pages of our best knowledge regarding creative testing plus real-life examples showing just how much of a difference using the right creative can make to your business economics.

CHEAT SHEET

CHEAT SHEET

MOBILE VIDEO ADS SPECIFICATIONS

MOBILE VIDEO ADS SPECIFICATIONS

Writing a brief for a creative department or an agency to make a video ad for your game or app might be a challenging experience. That’s why we’ve summed up all of the available information from the biggest ad networks.

GRAPH

GRAPH

HOW SKAdNETWORK WORKS

HOW SKAdNETWORK WORKS

Before you get started with testing your mobile ad creatives, you might want to learn how the SKAdNetwork works. Check out this detailed schema.
Banner for Download Choose Attribution partner diagram

DECISION TREE

DECISION TREE

CHOOSE THE RIGHT ATTRIBUTION PARTNER FOR YOUR APP

CHOOSE THE RIGHT ATTRIBUTION PARTNER FOR YOUR APP

This decision tree should help you to quickly decide which mobile attribution partner is the best for your app. Whether to go with a big brand or the least expensive offer.

CHEAT SHEET

CHEAT SHEET

INSTAGRAM STORIES ADS CHEAT SHEET FOR UA MANAGERS

INSTAGRAM STORIES ADS CHEAT SHEET FOR UA MANAGERS

Create the best Instagram Stories Ads with the help of our best practices. Stories Ads are great for their expressiveness (vertical full-screen video), sound availability and atypical CTA (swipe up function).
Ads Iterations Loop

FRAMEWORK

FRAMEWORK

MOBILE AD ITERATIONS LOOP

MOBILE AD ITERATIONS LOOP

This framework was created to guide you through the entire ad iteration process and help you answer the question, “What should I iterate in an ad?”

AB testing loop

FRAMEWORK

FRAMEWORK

APP STORES A/B TESTING LOOP

APP STORES A/B TESTING LOOP

Need to change your store assets, but not sure what else can be tested? With this guide, you’ll be able to define the priorities of your tests in no time.

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