WEBINARS & CONFERENCE TALKS

Mobile growth knowledge shared together with AppAgent’s expert partners. 

Peter Fodor at Pocket Gamer Connects Helsinki 2024 – Session on how to make mobile games competitive in a saturated market

Session: How to Make Your Game Competitive in an Overcrowded Market

At Pocket Gamer Connects Helsinki, Peter Fodor breaks down how top studios like Supercell and Scopely identify game–market fit early. Learn why audience-first development beats theme-first ideation, how to reduce CPI with simple appeal, and how to test concepts before writing a single line of code—plus a real-world case study from Walking Planet.

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Episode: Why Most Games Fail in 2025 – And How to Win

Peter Fodor, CEO of AppAgent, joins Harry Phokou to reveal the unfiltered truth behind mobile game failures. From testing ideas early to leveraging AI, LiveOps, and creative frameworks, this talk is packed with hard-earned insights for devs, UA leads, and marketers aiming to succeed in a saturated market.

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Beyond Clickbait: The Good, The Bad, The Ugly of Mobile Game Ads

Why do shocking mobile ads work if we hate them? 🤔 Join Alexandra Pulinets & Polina Baeva to explore their impact & better alternatives!

Webinar - How to Create a Creative Strategy for a Game and App - Featured Image

How to Create a Creative Strategy for a Game and App

How do you create an effective creative strategy for a game or app? Developing a creative strategy goes beyond simply adding a few new assets. What does it take to build a truly strategic approach? What key elements are essential to avoid random creatives and prevent creative fatigue?

Webinar - A Reality Check on AI- Exploring its Current Limitations and Future Transformations - Featured Image

A Reality Check on AI: Exploring its Current Limitations and Future Transformations

Drawing from their firsthand experiences exploring AI capabilities, Peter Fodor and Brian Bowman uncover the common pitfalls and guide you on strategic shifts to maximize its capabilities.

Webinar - The AI Revolution - Top Tips for Using AI to Boost your Marketing - Featured Image

The AI Revolution: Top Tips for Using AI to Boost your Marketing

A rundown on how to best use AI to boost efficiency and improve your ROI, plus tried and tested recommendations for AI tools that make a difference.

Expert insights on how to build your next successful CPP

Expert Insights on How to Build Your Next Successful CPP

Fast-track your knowledge about CPP. Our speakers, including industry experts from AppTweak, Nord Security, Freeletics, and AppAgent, share real stories to inspire your app marketing strategy.

Designing your app’s creative & growth strategy

Designing your app’s creative & Growth strategy

How do you make a mobile game stand out when there are half a million games in the app store today? In this episode, Peter Fodor shares his approach to designing strategies for creatives and revenue growth.