WEBINARS & CONFERENCE TALKS

Mobile game growth in 2026 demands smarter funnels, stronger creative testing, better retention systems, and sharper use of data and AI. In this webinar, experts from AppAgent, SocialPeta, two & a half gamers, and Appleads Agency discuss how studios can grow more efficiently without relying on spend alone.

Learn how to identify ad fatigue early and refresh your creatives with the right timing, signals, and strategies to keep iOS campaigns performing at their best.

Let’s face it: The mobile gaming space is crowded, acquisition costs are unpredictable, and what worked last year might cost you business now – you need to adapt and evolve to stay competitive.
Join Roberto Sbrolla (AppAgent’s Head of Growth Team and author of The LTV > CPI Playbook) and a panel of leading growth architects as they break down risky practices & mistakes to avoid from 2025, and define the strategic roadmap of next year, bringing new growth and performance to your games.

At Pocket Gamer Connects Helsinki, Peter Fodor breaks down how top studios like Supercell and Scopely identify game–market fit early. Learn why audience-first development beats theme-first ideation, how to reduce CPI with simple appeal, and how to test concepts before writing a single line of code—plus a real-world case study from Walking Planet.

Peter Fodor, CEO of AppAgent, joins Harry Phokou to reveal the unfiltered truth behind mobile game failures. From testing ideas early to leveraging AI, LiveOps, and creative frameworks, this talk is packed with hard-earned insights for devs, UA leads, and marketers aiming to succeed in a saturated market.

Why do shocking mobile ads work if we hate them? 🤔 Join Alexandra Pulinets & Polina Baeva to explore their impact & better alternatives!

How do you create an effective creative strategy for a game or app? Developing a creative strategy goes beyond simply adding a few new assets. What does it take to build a truly strategic approach? What key elements are essential to avoid random creatives and prevent creative fatigue?

Drawing from their firsthand experiences exploring AI capabilities, Peter Fodor and Brian Bowman uncover the common pitfalls and guide you on strategic shifts to maximize its capabilities.