Explore creative strategies that capture attention and drive installs.
We cover everything from designing high-performing mobile ads to optimizing creatives for engagement and conversions.
User Acquisition managers are looking for great ad creatives like never before. An ad that achieves a high click-through rate, posts strong ...
A recent survey on download decisions claimed that the description of the app was the second most important reason for install, with rating ...
Working on over 60 store listing experiments in the past year has revealed to me some important lessons – and provided lots of surprises as ...
The mobile space is full of buzzwords such as re-targeting, segmentation, ads optimization, DSP or programmatic buying. Everyone is trying t...
We announced a “Free Icon Redesign Giveaway” together with Appmasters.co in June. The lucky winner was the app called StatusCar (iTunes). It...
Bring your creative testing process to the next level with AppAgent’s bulletproof method, backed by top mobile publishers.