Explore creative strategies that capture attention and drive installs.
We cover everything from designing high-performing mobile ads to optimizing creatives for engagement and conversions.

SUBSCRIBE TO RECEIVE
MOBILE growth INSIGHTS

wargaming-wooga-app-growth-summit

Best Practices for Mobile Ad Creatives Production

Petr Fodor
Peter Fodor

User Acquisition managers are looking for great ad creatives like never before. An ad that achieves a high click-through rate, posts strong ...

Why 7 seconds could make or break your mobile app

Why 7 seconds could make or break your mobile app

Petr Fodor
Peter Fodor

A recent survey on download decisions claimed that the description of the app was the second most important reason for install, with rating ...

blog-placeholder-img-1

5 practical tips for improving store conversion

Petr Fodor
Peter Fodor

Working on over 60 store listing experiments in the past year has revealed to me some important lessons – and provided lots of surprises as ...

5 examples how to double downloads with store listing tests

5 examples how to double downloads with store listing tests

Petr Fodor
Peter Fodor

The mobile space is full of buzzwords such as re-targeting, segmentation, ads optimization, DSP or programmatic buying. Everyone is trying t...

blog-placeholder-img-1

StatusCar Icon Redesign

Petr Fodor
Peter Fodor

We announced a “Free Icon Redesign Giveaway” together with Appmasters.co in June. The lucky winner was the app called StatusCar (iTunes). It...

Download the
Creative Testing Guide

Bring your creative testing process to the next level with AppAgent’s bulletproof method, backed by top mobile publishers.