Mobile growth insights in the form of in-depth articles, guides, and best practices.

Discover 5 ASO trends for 2025 that unlock app growth—covering metadata, in-app events, organic visibility, and conversion wins.

Why disturbing mobile ads go viral—and how brands can hook users with better, safer creative strategies that still perform.

Master the art of mobile video ads—grab attention in just 4 seconds with emotional hooks, visuals, and sound that stop the scroll.

Struggling with UA, monetization, or stalled growth? GamePlan™ is a data-driven audit that diagnoses issues & unlocks scalable success. ...

Discover 2025's top AI trends—from hyper-personalization to virtual influencers—reshaping gaming, marketing, and creativity. 🚀

Master mobile marketing with AppAgent's video course on creative strategy—actionable tips, hooks, & iterations in 4-6 min lessons!

As the mobile app industry evolves, many companies struggle to keep up with the latest trends and adapt through effective strategies. As a s...

It’s hard to imagine AppAgent without AI! See how our ASO Manager uses it daily to boost expertise while keeping a human touch.

If you're thinking about selling your game, you're likely swamped with questions. How long will it take? What's it worth? How do you find th...

A decision-maker’s guide to ad production partners for performance video, playables, UGC, and beyond. Let’s explore top 10 creative ag...

Is this the right guide for you? This guide compares broad mobile game growth marketing agencies across strategy, UA, ASO, creative, data, a...

What exactly is a creative strategy, how do you build one, and how do you achieve the "sex appeal" of your game?
Bring your creative testing process to the next level with AppAgent’s bulletproof method, backed by top mobile publishers.