MOBILE MARKETING BLOG

Mobile marketing insights in the form of in-depth articles, guides and best practices.

Read the knowledge from AppAgent's experts as soon as it's released.

  • Martin Jelinek Martin Jelinek
The User Acquisition Viability Calculator

Maximize Your User Acquisition Efforts with The UA Viability Calculator

Predicting ROAS before spending on user acquisition—being able to do that could save you a ton of time and money, couldn’t it?…
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  • Annie Gense Annie Gense
Sports Game Ads That Will Get You Hyped

The Ultimate List of Mobile Sports Game Ads to Get You Fired Up

Which of these ads is your MVP? Watch some of the most effective ads for mobile sports games, plus an insightful interview with Marius…
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  • Annie Gense Annie Gense
The UGC Ads Library for mobile marketers and creative idea makers

The UGC Ads Library for Mobile Marketers & Creative Idea Makers

We created the UGC Ads Library to help you stay ahead of the curve. Feel free to browse the full database for general inspiration…
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  • Annie Gense Annie Gense
The Best UGC TikTok Ads for Mobile Games

The Best UGC TikTok Ads for Mobile Games

Discover the power of user-generated content! Watch as Annie reviews a few top-performing UGC ads for games like Episode, Marvel Strike Force, Pokemon GO,…
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  • Annie Gense Annie Gense
Filming UGC Video Ads: A guide for creative srrategists & mobile marketers

Filming UGC Video Ads: A Guide for Creative Strategists

This practical guide aims to help you avoid some of the most common mistakes when producing authentic user-generated video content for your brand….
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  • Annie Gense Annie Gense
Mobile Ad Eaters episode 14

The Most Engaging Mobile Ads for Casino Apps

New season, new host! This episode features five top-performing ads for mobile Casino games like Slotomania, Clawee, & Ultimate X Poker ? Plus,…
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  • Annie Gense Annie Gense
Mobile Ad Eaters Episode 13 Thumbnail

Does this TikTok ASMR Ad Make you Tingle?

Get inspired to design better ads. This episode features five top-performing ads for mobile apps and games like Star Wars Hunters, Texas Hold’em Poker,…
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  • Peter Fodor Peter Fodor
Ad Iterations - Episode 10

How to iterate mobile video ads and double the lifetime of your creatives

This is the last part of the Mobile Marketing Creatives Series. In ten episodes, we provide insight and inspiration on creating thumb-stopping visuals to…
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  • Annie Gense Annie Gense

TikTok Influencer Ads are Hot on Mobile

In this extra-special episode of Mobile Ad Eaters, Tina conducts her first LIVE interview in beautiful Palma de Mallorca? Watch as she reviews a few…
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