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Featured image for blog ‘5 Powerful Ways AI is Shaping Mobile Game Creative and Strategy’ showing a yellow AI robot reading a book against a bright background.
Petr Fodor
Peter Fodor

Discover 5 powerful ways AI is shaping mobile game creative—from characters and animations to ads and UGC—and how studios boost engagement, ...

3D mobile phone with game UI showing “Tap to Try” and “Play Now” buttons, representing interactive ad mechanics for playable ads.
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Egor Goriachev

Playable ads are exploding in 2025. Discover key trends, top-performing formats, and how to scale UA with interactive creatives in this data...

AI-Native LLM Advertising
Petr Fodor
Peter Fodor

For years, Google has been diluting the core value of search in favor of profit. Paid rankings and sponsored content now dominate the result...

3D cartoon-style angry character inside a smartphone with warning icons, symbolizing disturbing mobile ads; bold text reads "Why Disturbing Mobile Ads Work? And How to Succeed Without Them" on a yellow background with rocket icons.
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Alexandra Pulinets

Why disturbing mobile ads go viral—and how brands can hook users with better, safer creative strategies that still perform.

Illustration of a smartphone hooked by a red fishing hook and a yellow stopwatch labeled “4 sec,” with bold text reading “Hooked: The Secret to Captivating Mobile Video Ads in 4 Seconds” on a bright yellow background.
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Alexandra Pulinets

Master the art of mobile video ads—grab attention in just 4 seconds with emotional hooks, visuals, and sound that stop the scroll.

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Alara Özçam

Master mobile marketing with AppAgent's video course on creative strategy—actionable tips, hooks, & iterations in 4-6 min lessons!

A promotional banner featuring a Clash of Clans character and creative strategies for gameplay.
David Novotny
David Koblen

Once in a while, as marketers, we stumble upon exciting opportunities that, at first glance, might seem a bit counterintuitive. That's exact...

Featured image for "The Ultimate Guide to Finding & Collaborating with UGC Creators," with a stylish woman taking a selfie.
Screenshot 2022-04-25 at 18.34.29
Annie Gense

In this article, we explore the significance of working with UGC, the benefits of collaborating with content creators, and where to find the...

Featured image of Elon Musk with a contemplative expression, representing the discussion about the legal implications of AI-generated content.
Screenshot 2022-04-25 at 18.34.29
Annie Gense

The use of AI in mobile marketing has opened up many new possibilities, particularly in the area of creative content generation. However, th...

Stylizing with AI: The Future of Video Editing?
Polina Anisimova
Polina Anisimova

Learn how to stylize your videos with AI generative tools like Stable Diffusion, Eb Synth, and Disco Diffusion.

A creative astronaut looking out a spacecraft window onto a desert landscape, symbolizing the impact of AI in mobile marketing.
Petr Fodor
Peter Fodor

The creative industry is one area where AI tools have immense potential, and their applications are only limited by our imagination. In this...

A stylized title card displaying "Filming UGC Video Ads: A Guide for Creative Strategists & Mobile Marketers," featuring a clapperboard graphic with bold yellow and black elements.
Screenshot 2022-04-25 at 18.34.29
Annie Gense

This practical guide aims to help you avoid some of the most common mistakes when producing authentic user-generated video content for your ...

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