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Predicting ROAS before spending on user acquisition—being able to do that could save you a ton of time and money, couldn’t it?

To learn more about industry insights and best practices, sign up for the AppAgent newsletter here. If you’ve been dabbling in mobile ...

To learn more about industry insights and best practices, sign up for the AppAgent newsletter here.   For some TikTok is the next big thing ...

To learn more about industry insights and best practices, sign up for the AppAgent newsletter here.   In this article, I have summarized my ...

The goal of this article is to dissect Venmo’s growth strategy brick by brick and suggest how you can apply it to your business.

To learn more about industry insights and best practices, sign up for the AppAgent newsletter here. Identifying a suitable post-install even...

To learn more about industry insights and best practices, sign up for the AppAgent newsletter here. A guide on how to use TikTok for marketi...

Fact: 7 out of the top 10 grossing games in the US App Store are multiplayer games. Do you know what’s the biggest difference between ...

Writing a brief for a creative department or an agency to make a video ad for your game or app might be a challenging experience. Especially...

  To learn more about industry insights and best practices, sign up for the AppAgent newsletter here. Can you imagine what it must feel like...

Last updated on September 20th, 2022 To learn more about industry insights and best practices, sign up for the AppAgent newsletter here. 4 c...

AdAge recently reported that the duopoly of Facebook and Google share almost 60% of the digital advertising market between them. Mobile adve...